The Returning guests detector agent identifies past guests who are most likely to book with you again. The agent analyzes recent guest data to find those who had a positive experience, providing you with a list of warm leads to contact for future direct bookings.
This is a read-only tool. It never contacts guests or changes anything in your account, whether it runs manually or on its weekly schedule.
Understand the Returning guests detector agent
The Returning guests detector runs in two ways:
- On demand: You can run it manually from the Agents hub at any time.
- Weekly: It runs automatically every Sunday at 8:00 AM in your account's timezone. Each weekly run performs the same scan and generates the same report as a manual run.
The agent scans reservations that checked out in the last 12 months. It identifies guests who left a positive review or had a positive conversation with you and who can be contacted via a direct email address. Use this list to proactively reach out with special offers or encourage them to book directly for their next trip.
Each time the agent runs, it completes the following actions:
- Scans reservations with a checkout date in the past 12 months, up to the 400 most recent guests.
- Filters the results to only include guests with a direct email address on file. Some channels, like Airbnb, use relay email addresses that prevent direct contact.
- Flags a guest as likely to return if they left a review of 4 stars or higher. Learn more about viewing data of guest reviews.
- If a guest didn't leave a review, analyzes the stay conversation for positive sentiment. This relies on correctly merging guest messages for different reservations.
- Generates a report of the guests it found. Learn more about the report details.
Run the Returning guests detector manually
In addition to the weekly run, you can trigger the agent manually at any time from the Agents hub.
Step by step:
- Sign in to your Guesty account.
- In the side navigation menu, select
Agents hub. - At the top, select the Revenue tab.
- Click the Returning guests detector tile.
- Under "When it runs", click Run now.
Review the results and status of the run in the activity feed.
Review the activity feed
Follow the steps below to review your activity feed.
Step by step:
- Sign in to your Guesty account.
- In the side navigation menu, select Agents hub.
- In the left submenu, select Agent activity.
- Click the relevant row with the agent's name to review the report details in the right-side panel.
Understand the report status and details
After a successful run, the report has the status "Done".
The report includes two lists, each showing the most recent checkout first:
- Potential returning guests: Guests who look likely to book with you again.
- Already marked as returning in Guesty: Guests that Guesty already flags as returning. Guesty adds this flag when a guest has 2 or more past stays, or 1 past stay and an upcoming booking, so some of these guests may have already rebooked.
Each guest appears in only one list. Each row shows the guest's name, property, booking channel (such as Airbnb, Booking.com, Vrbo, or Direct), checkout date, trip type (solo, couple, family, or group), email, and phone number.
Below the lists, a summary shows how many guests the agent scanned and explains why others were left out. The possible reasons are:
- No contact information
- No qualifying review
- No conversation to analyze
- A non-positive conversation
The summary also tells you if the scan only covered some guests. For example, this happens if it reached the 400-guest limit, some data lookups failed, or a conversation couldn't be scored.
Review and act on flagged guests
Use the report to build a targeted list of past guests who are likely to welcome an offer. Then contact them using the email and phone number provided.
Consider reaching out with a special discount or sending a quote (offer) to a guest for their next stay. You can also use the inbox to manage your communication.